by Zaiton Haron, Khairulzan Yahya & Nadirah Darus
The book begins with an introduction to fundamental aspects of construction site noise which outlines the basic theory of construction noise and illustrates some practical procedures through on-site n ...
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by Hafizah Omar Zaki, Yusniza Kamarulzaman, Mozard Mohtar
This book is a conversion from Hafizah Omar Zaki's PhD thesis entitled "The Impact of Cognition, Emotion and Humour on Advertising and Brand Attitudes", written in 2021 ...
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by Ida Rosnita Ismail
Staying competitive and relevant in the market is not an option for modern business organisations. The changes occurring in the external environment require them to ret ...
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by Sarena Abdullah (editor)
A fundamental reading for new postgraduate students enrolled in any art and design field - this book provides a basic guide in tackling the fundamental aspects of research for postgraduates, especi ...
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by Sabrina Chong Yee Ching
Business plays many roles. Besides producing goods and services to satisfy the needs of the society, it has the important roles of creating and distributing wealth to its owners or shareholders, payin ...
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by Noradiva Hamzah,Ruhanita Maelah & Intan Belinda Lestari
Corporate social responsibility and environmental responsibility refer to the idea that businesses have the obligations not only to shareholders but to society at large ...
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by Siti Marziah Zakaria, Fauziah Ibrahim & Wan Nurdiyana Wan Yusof
Pandemik COVID-18 merupakan satu kejutan buat semua. Virus COVID-19 boleh membunuh manusia dengan kadar yang singkat. Kes kematian telah meningkat di seluruh dunia sepa ...
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